The ASIA Tourism Association actively participated in the PATA Malaysia Chapter Career Fair 2023, reaffirming its commitment to talent development and industry engagement. Dr. S. Sri Kumar, Secretary General of the ASIA Tourism Association, served as the moderator for the event, facilitating meaningful dialogue between industry leaders, educators, and aspiring professionals.

The career fair provided a valuable platform for students and graduates to gain insights into emerging tourism trends, career pathways, and the skills required to succeed in a rapidly evolving global tourism and hospitality landscape. Through its participation, the ASIA Tourism Association reinforced its role in shaping future-ready talent and strengthening collaboration between academia and industry.